Chief Executive Officer

Luke Martin


Luke Martin was appointed Chief Executive Officer of the Tourism Industry Council Tasmania in March 2011.   Luke grew up in the tourism and hospitality industries, working in his family’s accommodation businesses in Hobart from a young age, as well as the Moorilla winery while attending University. He has returned to the Tourism industry with a diverse range of experiences across government, the corporate and community sector, including as an Adviser to former Tasmanian Premiers Jim Bacon and Paul Lennon, has worked for the peak industry body for the Tasmanian community services industry, as well as a corporate communications consultant.  Luke is responsible for reporting to the TICT Board of Directors, implementing the organisations policy, and representing the industry to all side of politics, the media and broader Tasmanian community.  Outside his day job, Luke sits on the boards of several community organisations. He is also kept busy with his newborn baby daughter, Ava, and following the mixed fortunes of his beloved St. Kilda and Glenorchy Football Clubs.

Industry Services Coordinator

Cassandra Leigh


Cassandra joined the team in 2010 from Business Events Tasmania, prior to that she was involved in the production of a number of community based festivals and events. Cassandra is responsible for implementing TICT’s communications strategy, successfully planning and managing TICT's events program, and developing corporate partnerships contributing to TICT's growth. Cassandra holds a Bachelor of Business (Marketing) with the University of Tasmania and an Advanced Diploma of Tourism (Meetings and Events) Management, through the Drysdale Institute. Outside of work, Cassandra enjoys walking her dog Bonnie along Tasmania’s beautiful beaches and relaxing with friends while enjoying Tasmania’s beautiful cool climate wines.

Industry Services Officer

Cameron Ward


Cameron’s first taste of the tourism industry was working as a ski lift operator at Thredbo and then Fraser Island in a front line service role. Cameron returned to Tasmania to study a degree in Tourism Management and pursue a ‘more permanent role’ in the industry. Employed with TICT in 2007 Cameron manages the Australian Tourism Accreditation Program in Tasmania and works directly with tourism operators in the southern region to achieve and maintain their accreditation. With a strong passion for the environment, Cameron has recently completed an environmental management auditing course and now also conducts ecotourism certification reviews.

Industry Services Assistant

Angela Cooper


Angela joined the TICT team in October 2011 from the Mercure Hobart, where she was the Conference and Events Coordinator for the last 3 years. Angela is responsible for providing a broad range of functions supporting the TICT Board and Team and is the first contact for all industry enquiries. She plays a key role in the daily operations of the office and is involved in administration, database management and special projects. In her spare time Angela enjoys putting the finishing touches on her recently built home.

Eastern Region

Christine Dewar


With over 40 years experience in the travel, tourism and hospitality industry Christine contributes largely to the development of the Tasmanian tourism industry, specifically on the East Coast in her role as the Industry Services Consultant for TICT, a role that Christine first undertook in 1998. Christine is also currently the Chair of the East Coast Zone Marketing Group for Tourism Tasmania. Christine can be found relaxing on her days off at St. Helens, or at the nearby stretch of famous beaches - the Bay of Fires.

Bass Strait Islands

Donald Hay


Donald is a full time auditor working in the Tourism & Agricultural industries, auditing a variety of programs including food safety, quality and environmental standards. He has been involved in the Australian Tourism Accreditation Program since 1998, and is also currently registered to conduct audits for DIER for the Passenger Transport Operators Accreditation Scheme. Passionate about nature Donald enjoys fishing and Scuba Diving on his time off.

Northern Region

Gail Murray


Gail has more than 30 years experience in the travel and tourism industry, marketing Tasmanian tourism experiences nationally and internationally. Gail had established the northern regional tourism organisation, Gateway Tasmania and, for the last ten years, was Manager Sales & Marketing for Tasmania’s Temptations Holidays - Tourism Tasmania’s wholesaler. Gail is now a tourism accreditation consultant for the northern region of Tasmania. When Gail is not serving the industry she likes to take some time out and savour a moment with some of Tasmania’s superb wines.

North West & Western Region

Wayne Bolton


Wayne is likely to be best known for his recent role at Tourism Tasmania where for the past 17 years he was the Business Development Consultant for the North West & Western region of Tasmania. Wayne is still heavily involved in the development of the region in his new role as Tourism Accreditation Consultant, and also as project manager for the West Coast Mining Heritage project for Cradle Coast Authority. In between these responsibilities Wayne enjoys fishing with his son.